Media Buyer: history and fun facts
Everything a curious kid might want to know about this job.
Through history
- 📺
Long ago
Ads used to be placed mostly on newspapers, posters and radio. People picked spots by guessing who was reading or listening.
Tools of the trade
📊
Charts
Colorful charts show how many people watched or visited something. Media buyers use them to pick the best place for an ad.
A day in the job
- 9:00 AMThe media buyer sits down with a warm drink and checks the charts to see which shows and websites are popular today.
Words to know
- Negotiate
- To negotiate means talking together to agree on a fair price, like trading ideas until both sides are happy.
Quiz time
Media buyers talk with people who sell ad space.